Frequently Asked Questions

Portland’s Eastside waterfront once bustled with the trade and distribution of fresh produce from the nearby Willamette Valley and hence was known as Produce Row. Reclaiming the area’s history and character, this name has now evolved as a branded district identity for arts and entrepreneurial businesses located within the Central Eastside Industrial District (CEID) in Portland, Oregon.

What is Produce Row?

Produce Row is the marketing brand used to broadcast the diverse blend of entrepreneurial business engines within the unique urban landscape of the CEID. It will be a vehicle for self identification of arts and entrepreneurial businesses in CEID and for the promotion of entrepreneurship within the Central Eastside, which is an area which spans north-south from I-84 to SE Powell and east-west from SE 12 to the Willamette River.

Produce Row is also a coalition of Central Eastside businesses, members of the Central Eastside Industrial Council (CEIC) and the Portland Development Commission (PDC). This collective has formed to adopt the brand, guide the development of a marketing and communications strategy, and assist in developing tools to promote entrepreneurship within the neighborhood. This group is organizing an event for September 27th, inviting businesses to join the Produce Row network.


What Other Organizations Exist to Support Business in the Central Eastside?

Central Eastside Industrial Council (CEIC)
For more than 25 years, the Central Eastside Industrial Council has operated as a non-profit, volunteer organization, responsible for representing businesses and property owners in the Central Eastside Industrial District (CEID). The CEIC focuses on business advocacy, transportation, parking, urban renewal funding, land use planning, and public safety. CEIC’s mission is, “To maintain the Central Eastside Industrial District as an industrial sanctuary, ensure it continues to be a major employment zone for the city of Portland, and to protect the rights of property owners and businesses in the district.”

Portland Development Commission (PDC)
As Portland’s economic development and urban renewal agency, PDC is charged with implementing the city’s Economic Development Strategy as well as the Central Eastside Urban Renewal Area Plan, which focuses specifically on job growth and economic prosperity for the area.


How Can I Get Involved?

You can connect with Produce Row on Facebook, Twitter and Instagram and share news and events with Produce Row via Facebook or Twitter. Sign up for our contact list for upcoming events and for future communication on other ways to get involved. Send a request to be featured on the Produce Row map.

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